I personally like to minimize name changes as much as possible because usually, the current name Just Works and I don’t really think it’s worth it to break muscle memory or replace signage and stuff.

Marginally related; what is it with American stadiums being named after big companies? And when the naming rights expire, people just have to get used to the new name??

edit: I’m primarily focusing on organizations and places and anything that isn’t a single individual person changing names, to be clear

  • HiddenLayer555@lemmy.mlEnglish
    10·
    17 days ago

    Companies tend to change names to try and get away from their history. Like how Philip Morris became Altria.

    Don’t let them. There’s no such thing as deadnaming a company because it was never alive in the first place. If their old name carries the baggage of how horrible they really are, keep using it and don’t let them forget.

  • Jentu@lemmy.mlEnglish
    8·
    17 days ago

    Hall of Fame: HBO -> HBO Go -> HBO Now -> HBO Max -> MAX -> HBO Max

  • communism@lemmy.ml
    3·
    16 days ago

    For organisations, I think name changes should be minimised. They normally are because of some kind of schism or power struggle, and even if that’s not the case, that’s what people will assume. It’s damaging reputationally and also bad for SEO.

    For people, change your name as much as you like idc. Every day or every hour if you like. As long as you make it clear what your current name is. If you’re changing it every hour maybe wear a name badge.